The agency's marketing was stretched thin
SFERO's catalog already has over 200 listings, and the agency's founder runs a YouTube channel with long-form episodes. Every new listing needs a reel, a carousel and ads. The office needs flyers, and the blog needs articles. In a week that adds up to dozens of videos, images and texts, and each one has to go out on time and stay on brand.
You type in a chat. AI agents do the rest
You don't need to know which tool edits video and which one makes a banner. You describe the task to the lead AI agent in a chat, in your own words, and attach the material. From there it picks the right specialist and sends back finished work. If it needs details, it asks. The specialists are AI agents too, and each one has its own job.
- 01Takes in the materialPhone footage, listing photos, a post topic or a link to a YouTube episode.
- 02Picks the specialistEditing, cutting clips, carousels, banners, print layouts, posts, publishing: each job has its own AI agent.
- 03Runs the taskIf a specialist is missing something, the lead AI agent asks you and passes the answer along.
- 04Delivers the workSends the finished file and spells out what it checked.
Five video formats, no video editor
A presenter records a video on their phone and sends it to the chat. An AI agent cuts the pauses and flubs, levels the audio, and adds captions, graphics and a cover.
Numbers the presenter never said
The presenter is talking about Rokid smart glasses. While the AI agent edits the video, it checks the details against recent reviews and puts them on screen right when the presenter gets to each point. The presenter never mentioned the price at all. The AI agent looked it up on its own. Drag the yellow line or scroll the page to compare the raw footage with the finished video.
- Price
- $599
- Translation languages
- 89
- Display type
- in-lens
- Number of displays
- two
Every number is checked against a source. If sources disagree, the number stays out of the video.
A listing photo becomes an ad
An AI agent takes the photos and the post copy and builds a carousel in SFERO's brand style. A second AI agent, the ad specialist, makes banners for Instagram, Facebook and TikTok from a brief and makes sure the text stays clear of the platforms' on-screen buttons and never covers a face.
Listing photo
Carousel slide
Carousels and ads in one consistent style
First, nine slides about an apartment in a 16th-century palace, then ad banners in the same style. There's no separate designer. A carousel for a new listing takes about half an hour, an ad layout takes a few minutes, and the style doesn't drift from post to post.
From screen to print shop
For promoted listings, an AI agent prepares A3 posters with a QR code that links to the listing page. For the office, it lays out double-sided flyers. The files go straight to the printer, with nothing left for a designer to fix.
Posts that publish themselves
Before anything gets written, separate AI agents research what's on the minds of people buying property in Spain: what they ask and what worries them. The posts answer those questions in the brand's voice.
On a schedule or through a bot
The lead AI agent schedules as many posts as needed, and they go out at the set time. If someone prefers to do it manually, a team member sends the video to a Telegram bot, confirms the post, and it joins the queue. Here's what a chat with the bot looks like:
A marketing team in one chat
This is one month of output from one person working with AI agents. No dedicated video editor, designer or copywriter was needed.